Your watch is an important instrument for timekeeping, accessory to complement your outfit as well as a way to express your personal style so it goes without saying that we should make it a habit to regularly clean our watches. Cleaning your watch can be a hassle and become very time-consuming if you wait until it’s dirty to give it a thorough cleaning. Polishing your watch on a weekly basis as well as avoiding wearing the piece while you’re applying makeup, lotion or participating in any activities where you will sweat excessively or expose your watch to any heat or moisture will help prolong the look and life of your timepiece.

Rolex really isn't like any other watch brand. In fact, the privately held, independently run entity isn't like most other companies. It is a universe of its own: respected; admired; valued; and known across the globe. 

The inherent value: “Can you assign value to the item outside of any marketing or brand recognition? Strip the label off: Is this watch still worth a lot?” says Adams. One simple way to determine that worth is whether it’s made with precious metals or materials, such as gold, platinum, or diamonds.

As is apparent, a luxury timepiece is a socially effective and intrinsically valuable investment.

Here some reasons to buy a men’s luxury watch: